Saturday, May 9, 2020

25 Inspiring Ideas for What To Post On LinkedIn

25 Inspiring Ideas for What To Post On LinkedIn Are you unsure about what to post on LinkedIn? Youll find 25 different types of status updates you can adapt and use. Regularly sharing status updates or posting on LinkedIn is another way to gain exposure and have more people look at your LinkedIn profile. But what do I mean by regularly? It depends on your goals. If you are actively job seeking, then I recommend once a day. If its less urgent to stay in touch with your network, then at once a week or once every two weeks should still keep you top of mind. Not Sure What To Post on LinkedIn? People tell me they dont know what to post on LinkedIn. Once I tell them about what to post and how frequently they should update their status, they roll their eyes and gripe about the fact that it takes too much time. Well, Im going to make this pretty easy for you. Ive pulled together 25 examples of what to share on LinkedIn for the next 25 business days (thats 4 weeks)! Posting just one update a day will greatly increase the number of people looking at your LinkedIn profile. And in case you run out of ideas, just scroll through your own home feed and get inspiration from what people post and how many likes and comments the posts receive. LinkedIn Is A Professional Network Just a quick reminder that people using LinkedIn expect to see posts in their feed that are professional (work-related), helpful, educational, useful, and/or informative. LinkedIn is NOT Facebook or Instagram. Furthermore, people arent as active on LinkedIn as other social networks. Only 18% of LinkedIn users log in daily (Pew Research 2016) The average LinkedIn user spends 17 minutes on the site per month (Wordstream) 20 status updates per month reach approximately 60% of your audience (LinkedIn marketing for business) A Simple Recipe Vary the types of updates you post. It should be a mix of all of these. By sharing industry news, news about your target companies, and giving shoutouts to your network, youve earned the right to do a little self-promotion. Heres a recipe to keep in mind: Status Updates That Get Attention On LinkedIn POSTS WITH MEDIA 1. Share a Video You may not feel comfortable on camera, but you can share a video that educates or inspires. 2. Add Photos Starting a new job? Did you participate in a group event? Post it and tag people or companies. If there is a hashtag for an event, be sure to use it!     3. Add Documents Seeing a certificate adds to the authenticity of this achievement. 4. Share Infographics Eye candy and data combined into one! Infographics draw attention. 5. Share Stats Either create stats from an article or reshare data other people have shared. MENTION OTHER PEOPLE 6. Give LinkedIns Kudos There are 10 different types of kudos you can give someone. Got to the persons profile and click on the more button and youll find the options to select kudos. Heres just one example: 7. Give a Shoutout To A Colleague Say congratulations or just say thanks and tag the person!             8. Share A Colleagues Work When you see a colleague sharing great content, mentioned in the news or an article theyve written, reshare their work! And be sure to tag them! TAP YOUR NETWORK FOR ADVICE 9. Ask A Question Dropping knowledge and then asking a question is a great idea for sharing expertise. 10. CrowdSource Ask your network for tips, tools or resources and this becomes not only a valuable post for you but also a great resource for others. BE A THOUGHT LEADER 11. Share an Interesting Article Sharing articles relevant to your industry or career helps people know where your interests lie.   But, dont just share it- add your logic, reasoning or two-cents! Tag the person who wrote it and add hashtags. 12. Share Tips Ed Han is well known for his LinkedIn tips. Simple, straight forward help for all levels of LinkedIn users. What do you know a lot about that you could offer a weekly tip on? 13. Share Company News If your employer posts something great, reshare it and add your own words up front. You can even tag people and use hashtags like the example below! Adding an explanation or thanking people when resharing a post is a great way to get the attention of people as well as getting more eyeballs on the update. If you want to get on a companys radar, resharing an article about them and tagging them is likely to get you noticed. 14: Share Industry News Every industry experiences change- finance, tech, retail, professional services and sharing news with your network helps keep everyone up to date! 15. Invite People To An Event If you are attending an event, why not share the event details on LinkedIn. 16. Share Your Reading List If youre an avid reader, share some of your favorites or even ask what other people are reading. Even better is a recommended reading list by industry or occupation!         17. Share Tools or Resources Top list of tools, courses, etc. You can either create your own, crowdsource a list or share someone elses list. People like these because they are helpful! 18. Explain Something In A How-To Video This isnt as hard to do as you may thinkteaching is something we all can do. From simple workarounds or hacks to more complex tasks you can do in your sleep! 19. Share Jobs You never know who may be looking for a new job. So if you find an interesting job or your company has an opening, share on LinkedIn. (Notice how this job posting using hashtags to help people search/find it on LinkedIn) INSPIRE 20. Quotes Famous quotes can inspire or emphasize the emotion of the moment. Spread your message through someone elses words. 21. Be Motivational You can share your motivational message on camera, with words or in photos. Some people love being filmed. YOUVE EARNED THE RIGHT TO SELF PROMOTE 22. Self Promotional Job Search You only get one of these posts, so make it count. Be specific, talk about the types of roles you are interested in, the value you add and your desired cities. 23. Celebrate Your Achievement When you receive an award, certification, degree, promotion or some other milestone, you can and should draw attention to it! In this example, an explanation is provided! 24. Share a Published Article or Article Youre Quoted In If youve ever been published or quoted, you know how exciting this is! Dont hold back! Share your work with your network! 25. Write an Article on LinkedIn When you have information to share, stories to tell or just want to show what you know (and that you can write), creating a long-post (blog post) on LinkedIn does the trick! Be sure to draw attention on LinkedIn by sharing it as a status update. Download Your Free Printable Now you can download all these ideas in one handy document! Download now More about Posting On LinkedIn Now that you are inspired, you may have some questions about how to post on LinkedIn. Check out this article to see the steps. HOW TO: 4 Ways to Update Your LinkedIn Status And here are some more tips on why sharing updates on LinkedIn helps.  Become More Active On LinkedIn To Attract Attention and Engagement

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